SoulFest 2025 is all about Living a Great Story, and we’ve redesigned our vendor experience to create a more dynamic, engaging, and high-impact opportunity for businesses, organizations, and artisans.
With carefully curated spaces designed to maximize traffic, engagement, and ROI, we are offering three distinct vendor experiences:
If you're looking for meaningful connections, increased brand awareness, and high-volume exposure, SoulFest 2025 is where you need to be.
Let's get started!
We’d love to learn more about your business or organization to ensure we can create the best possible experience for you at SoulFest 2025. Could you share some details about what you sell or the services you offer?
The SoulFest Marketplace is a high-energy hub for artisans, crafters, and unique retailers looking to showcase their products to an engaged audience. More than just a vendor booth, this is a curated shopping experience where attendees come to explore, discover, and connect with brands that align with their passions.
A high-visibility space designed to maximize engagement and sales.
Additional space, tables, chairs and electricity can be purchased. Please indicate what your needs are and we will work to accomodate your needs.Extra tables and chairs are an additional fee of $10 per table and $5 per chair. Payments: 50% is due at time of acceptance and the balance is due on July 1st, 2025
The OnRamp is more than just a booth—it’s a festival destination. Attendees looking to grow, serve, and make an impact will be directed here to explore life-changing opportunities. Whether through education, volunteer work, missions, or career paths, this high-visibility space ensures real connections with people actively seeking their next step.
The ultimate OnRamp experience for maximum visibility and engagement.
A powerful way to amplify your presence and engage with festival-goers.
An affordable way to introduce your organization to thousands of purpose-driven attendees.
Payments: 50% is due at time of acceptance and the balance is due July 1st, 2025.
We’ve reimagined the festival dining experience by creating a centralized Food Court at MainStage Meadow. With shaded seating, premium placement, and live entertainment, we’re making meals a festival highlight—not just a quick stop.
To ensure maximum demand and variety, we are limiting the number of food vendors and curating a selection that delivers strong sales potential for each participant.
Food trucks are preferred. Branded tents require pre-approval.
Whether this is your first SoulFest or you’ve been with us for years, we want you to know how much we value your time, energy, and presence . Your booth, brand, and joyful spirit are an important part of what makes this event so special.
At its heart, SoulFest is more than just a music festival—it’s a gathering of kind souls, meaningful conversations, and shared experiences. Our goal is to create an atmosphere where every guest feels seen, supported, and encouraged—and you, as a vendor, play a huge role in that mission.
We’ve put together the following Vendor Terms and Conditions to help ensure everything runs smoothly and to clarify important logistics before and during the event.
We’ve done our best to keep things clear and straightforward, while also making sure we cover what’s needed to keep you safe, supported, and set up for success. Upon approval we will also ask that a liability waiver be signed to hold your space.
If you have questions along the way, our team is always happy to help. Just email us at info@thesoulfest.com, and we’ll get right back to you.
With gratitude,Bev, Frank and the SoulFest Team
To support the festival’s mission, all vendors are subject to either a % of gross sales (cash, credit, checks, and/or donations) or the vendor space fee, whichever is greater.
A SoulFest representative will connect with you throughout the event and settle with you on Saturday night between 10:30 PM and midnight. A late fee of $25/hour may apply if payment is delayed.
Vendors are responsible for managing their own state and federal taxes. Massachusetts requires both sales and meals tax.More info: Massachusetts Sales Tax Guide
All vendors must obtain the necessary licenses/permits required by the MA Division of Standards and the Town of Greenfield, MA. Please submit a copy to SoulFest by July 1, 2025.
Note: Nonprofit vendors do not require a permit but must provide 501(c)(3) documentation with their application.
Protocols are subject to change if changed by health inspector or city regulations.
All vendors must provide a Certificate of Insurance listing:
Submit by June 15, 2025.
Booth locations are assigned by SoulFest to ensure an optimal guest experience. We will do our best to honor preferences, but flexibility is appreciated. Vendors are responsible for keeping their space clean, safe, and welcoming.
Vendors are encouraged to stay open during all hours. You’re welcome to remain open later, but booths must be fully closed and cleaned up by 11:30 PM on Saturday.
Please break down boxes and clean up trash. A $100 cleaning fee may apply if trash or debris is left behind.
If you anticipate needing in-and-out access during that time, please notify us in advance, and we’ll arrange parking in the camping area.
No overnight parking is permitted. Vehicles left overnight may be fined or towed.
To help us keep SoulFest safe and family-friendly, each vendor must confirm the suitability of their staff. You’ll be asked to agree to this statement:
“I certify that all staff members associated with my booth are suitable to work at a family-friendly, faith-based event. To the best of my knowledge, no individuals on my team have criminal convictions that would pose a risk to public safety or are currently suffering from mental health issues that would make participation unsafe. I understand that I am responsible for the behavior and conduct of my staff at all times.”
Vendors are responsible for their own lodging and meals. If you plan to camp or bring an RV, you must reserve a space by June 1, 2025 at thesoulfest.com.
SoulFest’s name, logo, or likeness may not be used without prior written approval.
While we provide security support, vendors are responsible for their own property.
Packages may be shipped to the venue no earlier than Monday, August 11, 2025. Vendors must pick up their deliveries directly.
Shipping Address:SoulFest Shipping CenterAttn: [Your Vendor Name]89 Wisdom WayGreenfield, MA 01303
SoulFest is an outdoor event—please prepare for sun, wind, and rain. Bring weights for your tent and weatherproof your space.
If you need to cancel by July 1, 2025, you may:
Thank you for your interest in being part of SoulFest 2025!
If you have any questions, email us at info@thesoulfest.com—we’re here to help!
We’ve put together the following Vendor Guidelines to help ensure everything runs smoothly and to clarify important logistics before and during the event.
If you anticipate needing in-and-out access during that time, please notify us in advance, and we’ll arrange parking in the camping area. Please submit names of your staff by July 1, 2025 so we can prepare your passes.
Please submit names of your staff by July 1, 2025 so we can prepare your passes. Vendor Staff Responsibility Statement
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